Who can use Strategy Dynamics?

The approach is applicable to all strategic challenges …

• in any context - new ventures, growth, maturity, strategic change, turn-round ...
• in any sector - telecoms, consumer goods, professional services, utilities, transport, retailing, consumer services, banking, public services, the voluntary sector and other non-profit cases
• with specific implications for every function - marketing, operations, human resource management, organisational development, finance ... as well as for the overall strategic management of the business

The method tackles head-on how competition plays out through time, whether for customers or for other scarce resources. See the Chapter outline, which includes sample exhibits, for an explanation of how the book accomplishes this aim.

The principles and frameworks behind the Strategy Dynamics approach are built on sound theoretical foundations that have implications throughout the management field, as well as in many others. At the same time, the approach is practical and clear, understandable by everyone with a professional interest in business. It is, however, an approach that is 'deceptively simple'. The content of this website and the publications we offer will provide some insight into the approach, our sister company Strategy Dynamics Solutions also offers services for strategy professionals and managers who wish to enhance their understanding of the practice of it.