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Microworlds - Business simulations for Management Education (9 items)

Beefeater Restaurants Microworld

product thumbnail Can you satisfy both investors' desire for profitable growth and customers' wish for quality meals and service – especially when a rival is after the same market? (Also available as 'White Label Restaurants')

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Brand Management Microworld

product thumbnail Can you build and sustain a successful consumer brand by winning consumers and stores, profitably? This is a small scale simulation that provides an engaging introduction to taking a resource view of management.

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eBank Microworld

product thumbnail This business will take off! Can you keep the supply and demand of your savings bank services in balance to create a sustainable, strong profit generator?

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Iglu.com Microworld

A great example of a successful new venture, set up in the highly competitive world of vacation marketing.

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LoFare Airlines Microworld

product thumbnail Can you develop new routes quickly in this intensively competitive industry, and make the pricing and marketing choices to win passengers? Can you provide enough aircraft for a reliable service, and still make money, while competing with other low-fare operators and full service airlines trying to hold onto their business?

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Mobile Phone Subscribers Microworld

product thumbnail A simple game showing how feedback amongst customers can drive growth beyond what advertising alone can achieve, and how capacity constraints hold back that growth

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People Express 2000 Management Flight Simulator

product thumbnail The People Express Management Flight Simulator gives players the opportunity to 'fly' this legendary business themselves. Available in English, Spanish and Portuguese

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Professional Services Microworld

product thumbnail Can your teams maintain quality of advice and reputation with demanding clients, and extend the firm’s knowledge-base to grow the wealth to share with colleagues?

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White Label Restaurants Microworld

product thumbnail Can you satisfy both investors' desire for profitable growth and customers' wish for quality meals and service – especially when a rival is after the same market? (Also available as 'Beefeater Restaurants')

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