eBank Microworld

This is a small-scale game, reflecting the start-up of a low-cost, direct-service savings bank, similar to the 1998 launch of the UK firm 'Egg', as well as similar business models in other countries. Specifically, the challenge is to turn the business into a sustainable, strong profit generator within 36-48 months.

It has close analogies with any service-based business that relies on trained staff, such as: on-line insurance companies, road-side repair operations, and public services. Similar issues arise for organisations selling physical goods that require after-sales support.