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21 July 2008
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Getting started with mystrategy

There are a number of ways in which you can use mystrategy® to help with your strategies and decisions. Here are some examples.

Available now - practical examples:

  • mystrategy® can be used for both 'mapping' and 'modelling'. In this example we explain why you might use the difference modes and how they work.
  • You want to "solve a problem" e.g "I am concerned about falling service quality and want to explore ways to improve it."
  • You want to explore a new option - e.g. "If we were to add a new sales channel, what might we be able to achieve in the way of sales and profits?"

Other examples:

  • Illustration of the Bass Diffusion model - this model describes the process by which new products are taken up amongst a population of potential customers. Other phenomena show similar behaviour, such as the spread of fashions and shared opinions.

Coming soon:

  • You wish to "analyse data", from accounts, other public data or case studies - – e.g. "We are thinking of acquiring business X and need to understand if its strategy is robust, and how best we might combine it with our existing activities".
  • You want to put together an integrated business plan – e.g. "We need to present a sound business plan, showing the rate at which we need to develop and sustain our key resources - customers, staff, products, capacity etc – and showing how these come together to determine our past and future financial performance."
  • You want to understand how a "standard structure" operates in your business, and its implications for your future strategy and performance - e.g. "We face a tough challenge developing customers through the 'Choice Pipeline', so they become committed to our products and services, and we need to explore opportunities and strategies for making this process work well."
Download a copy of the Reader or buy a personal licence for mystrategy

Of course, this list is not exhaustive but provides some likely starting places. Follow the links to each example for help you get going. These should provide you with some initial ideas that you can try out.

mystrategy® is a Registered Trademark of Global Strategy Dynamics Ltd