Low Fare Airlines Case Study
For use with undergraduates up to MBA and executive education courses this case study comes with a comprehensive data-set and teachers guide covering the main strategy approaches. Broad in scope and rich in detail it includes what is probably the most extensive data-set that exists on start-ups, growth and failures in the European low-fare airline industry.
The information provided is sufficient to demonstrate most of the important analysis tools of business strategy and the teaching note covers general strategy principles, not just strategy dynamics.
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The Dynamics of Strategy Worksheets
How can you get at the root of a strategic issue? If you can do so quickly, what effect would it have on your performance? Written to complement Competitive Strategy Dynamics these worksheets help you to build an integrated and fact-based picture of how the resources of your business are developing through time, as a result of their mutual interdependence, management policies and external opportunities and constraints.
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