Strategic decision-making covers a wide range of issues confronting management that need organizing,
to see where they arise and how they are connected. A more or less chronological sequence for an enterprise is:
- Whether to take part.
- Choosing a strategy for taking part.
- Designing a likely path to success.
- Steering strategy through time.
- Whether to extend or revise the strategy.
The issues apply with little modification to strategic challenges in public services and voluntary organizations.
Key issues addressed
- The many different categories of decision that arise in different stages of strategy
- The interrelated issues of evaluating strategic opportunities, choosing between them, and designing a path that might deliver success
- The critical importance of good policy to steer strategy as time passes
- Understanding “policy” as a rule or guideline for making a decision, often by changing a previous value of that decision
- Recognizing that most decisions of strategic significance affect resource growth and retention
- Including the consequences of competitors’ decisions in our own policy
- Designing policy that allows decisions to balance conflicting aims
- When decisions interfere with each other
Lecture segments associated with this chapter are:
Class 8.0 - Summary and class overview - (13 min)
Class 8.1 - Policy to control strategy - (10 min)
Class 8.2 - Policy, competition and conflicting objectives - (7 min)
Class 8.3 - When multiple decisions interact - (7 min)
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